105 – Channel Focused Steps for AvePoint to Become a Partner-led Company

If you’re a technology organization looking to learn how a top ISV is investing to become a partner-led company, you’ll not want to miss this 105th Episode of Ultimate Guide to Partnering. My guest is Jason Beal, the Senior Vice President of Global Channel and Partner Ecosystems at AvePoint. Jason joins to discuss his channel-focused steps for AvePoint to become a Partner-led Company.

A five-time winner of the Microsoft Partner of the Year award, AvePoint offers the only full suite of SaaS solutions to migrate, manage and protect data in Microsoft 365. More than 7 million cloud users, including a quarter of the Fortune 500, rely on their solutions

As AvePoint’s new head of global channels, Beal’s job is to build out the company’s first broad partner program. While AvePoint has some channel relationships, it has historically provided its SharePoint and Office 365 management tools directly to enterprises. Jason is building out Avepoints Channel and Partner to Partner Motion working primarily with Microsoft, but they may also incorporate Google and Salesforce in the future.

In this interview, Jason discusses Avepoints success and growth, why partners are so important to their future success, partnering principles from his successful career in the channel. He also shares insights and an early work experience that shaped the path toward channel leadership.

What you’ll learn in this episode:

  • AvePoint’s value proposition, success, growth, and partner mandate.
  • Why this partner model is so important to their future success
  • Partnership principles from a successful career in the channel
  • Personal insights and early work experience that shaped a path toward channel leadership.

I hope you enjoy this episode as much as I enjoyed getting to know Jason Beal.

Other Episodes Featuring AvePoint Executives.

This episode of the podcast is sponsored by Ultimate Partnerships. Ultimate Partnerships helps you get the most results from your partnerships. Get Partnerships Right – Optimize for Success – Deliver Results – Ultimate Partnerships.